Educacion

y sazon

Ideation

Creative Direction

Art Direction

Merchandise Design

Illustration

Description

Led the creative direction for a merch collection celebrating first-gen students, blending culture and academia. Designed for social media influencers (@foosinmedicine), the pieces highlighted the sacrifices and resilience of underrepresented students.

Team

Client:

Photography:

Design:

Foos In Medicine

Betsaid Garcia

Guadalupe Joaquin